Audience Engagement Editor (ABC News) Job at Disney Entertainment Television, New York, NY

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  • Disney Entertainment Television
  • New York, NY

Job Description

Job Summary:

Department/Group Overview:

The Disney Digital Media group within the News Group and Networks organization of Disney Entertainment is responsible for producing and presenting news content to audiences across all platforms, including ABCNews.com, major social media platforms, mobile apps, and other distribution endpoints.

Job Summary:

This role is charged with the curation of ABC News content, including social media platforms such as TikTok, YouTube, Instagram, etc., updating the website homepage and communicating with external partners to obtain featured placement for stories and major events.

This person will produce a number of content types: including text, video, graphics, and livestreams to optimize ABC News’ digital footprint across social platforms, as well as provide editorial insights on breaking and trending stories to ensure timely coverage.

The candidate should be comfortable working quickly and efficiently across the entire Adobe Creative Cloud Suite. The role requires editing videos using Adobe Premiere, creating graphics using Canva and Photoshop and writing captions for all social platforms using SEO best practices. This individual should have strong editorial judgment and should be comfortable optimizing news content across platforms. In addition, this person should be comfortable working collaboratively across multiple teams as well as independently as needed. This position lives in a fast-paced, high-pressure environment where impeccable judgment is necessary.

This position will help execute a growth and audience-first engagement strategy for ABC News Digital.

This role is based in New York, NY and is onsite during the week, with a schedule that includes both weekdays and weekend days.  If available, please submit examples of your work.

Responsibilities and Duties of the Role:

  • Content creation: Produce and distribute content across all social platforms, including YouTube, TikTok, Instagram, Facebook, X and Threads. The candidate will create and post stories as links, GFX, and videos across several ABC News brand accounts, including ABC News, ABC News Live, Good Morning America and more.

  • Partner distribution: This role will act as a conduit for ABC News content to external partners in order to secure premium placement for major news events and other strategic priorities.

  • Live event planning: Collaborate with editorial teams to coordinate plans for major events, live coverage. Deliver plans to internal/external partners to inform future campaigns, programming strategy. Set up live streams for Facebook, YouTube, TikTok.

  • Growth/experimentation: Develop and identify new opportunities and strategies for growth. Create plans to test and track results.

Required Education, Experience/Skills Training:

Basic Qualifications:

  • 2+ years of relevant experience in a news/digital media audience development operation.

  • Comfortable understanding of digital media landscape, including social media platforms and respective best practices, mobile news apps, basic SEO.

  • Keen understanding of the streaming ecosystem and digital distribution.

  • Proficient using Adobe Premiere/Photoshop.

  • Ability to think strategically and to interpret audience trends and data.

  • Strong writing and editing skills.

  • Adherence to the highest standards of journalism.

  • Must be available to work on short notice during breaking news situations.

Preferred Qualifications:

  • Experience working at a major news organization.

Required Education:

  • BA/BS from a four-year accredited college or university or equivalent years of experience.

The hiring range for this position in New York, NY is $83,200 to $111,400 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Tags

Day shift, Weekday work

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